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Situational strategy

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Situational strategy: How to stop tariffs from tariff-ying your customers
Situational strategy

Situational strategy: How to stop tariffs from tariff-ying your customers

This month's announcement that the Trump Administration would be raising tariffs to 25% on $200 billion worth of goods will have a significant impact on retailers across the country. Investors…

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May 16, 2019
Situational strategy: lululemon’s new selfcare launch
Situational strategy

Situational strategy: lululemon’s new selfcare launch

The power of competitive intelligence as a “hack” to jumpstart innovation or product launches is immense. To get more specific on this concept, we look at a topic that has been in the news: the launch of lululemon’s new selfcare line.

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April 4, 2019
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