What we’ve learned after one year: The times they are a-changin’…
As we, at The Navio Group, celebrate our first anniversary we took the time to reflect on what the last year has taught us.
As we, at The Navio Group, celebrate our first anniversary we took the time to reflect on what the last year has taught us.
While an excellent customer experience does not immediately translate to the bottom line, it does foster the gift that keeps on giving: loyal customers. There is little doubt that as the digital revolution continues and customers crave more from their interactions with companies, a winning strategy will hinge on good customer experience.
One way successful businesses do this is through the identification of gaps in team collaboration through a Customer Correction tool that allows teams to find opportunities and cooperate to improve where disconnects may be occurring and resolve issues before they impact customers.
One quote from the conference that stayed with us came from Wayne Duan, the VP of eCommerce for Constellation Brands: “Brands must not fall for FOMO and instead embrace JOMO.”…
Brands must prioritize their digital initiatives. In a world where everyone has FOMO, the ‘Fear of missing out,’ brands must embrace JOMO, the ‘Joy of missing out.’ Falling into the…
Brands and retailers are moving convenience beyond just availability and usability In a world in which consumers can have anything delivered to their house or office within hours, brands and…
L Brand’s Victoria’s Secret is not having a good year. Their stock has declined considerably as have same-store-sales. A hidden cause? The brand’s well known style of provocative advertising falls tone deaf in the era of women’s empowerment.