Recap from Grocery Shop

One quote from the conference that stayed with us came from Wayne Duan, the VP of eCommerce for Constellation Brands: “Brands must not fall for FOMO and instead embrace JOMO.”…

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Sexy is Out; Comfort is In

L Brand’s Victoria’s Secret is not having a good year. Their stock has declined considerably as have same-store-sales. A hidden cause? The brand’s well known style of provocative advertising falls tone deaf in the era of women’s empowerment.

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